Flog

Definitions

1. A contemptible, often arrogant person; a wanker.
   Australia, derogatory, informal
2. A weblog designed to look authentic, but actually developed as part of a commercial marketing strategy to promote some product or service.
   Internet

Equivalents

Examples

“It follows the ejection of a supporter who allegedly ran towards umpire Mathew Nicholls while calling him a "bald-headed flog" at half-time of the Carlton-Brisbane Lions match⟳ last⟳ Saturday.”

“Though a handful of viral videos and flogs have⟳ captured significant interest⟳, the vast majority hardly register⟳ with consumers.”

“An element more problematic […] in the move⟳ of corporate communications and practices online is the sometimes masked nature of such initiatives, for example through blogola and flogs.”

“[…] hidden advertising and flogs (the use⟳ of “personal blogs” for unfair commercial and political purposes), […]”

CEFR level