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Meaning of brand loyalty | Babel Free

Noun CEFR B2

Definitions

The positive feelings towards a brand and dedication to purchase the same product or service repeatedly, regardless of deficiencies, a competitor's actions, or changes in the environment.

Equivalents

CEFR level

B2
Upper Intermediate
This word is part of the CEFR B2 vocabulary — upper intermediate level.

See also

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