Meaning of shockvertising | Babel Free

Definitions

Advertising that is intended to shock the viewer.

uncountable

Examples

“Because what they know — what they learned at the feet of the master — is that, in the narrowest sense, shockvertising works. It works (a) by provoking widespread outrage, inevitably reported in the press, creating a level of buzz […]”

“So-called shockvertising, in the form of ads that are deliberately provocative to draw attention to themselves, is becoming increasingly popular.”

CEFR level