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shockvertising

Noun CEFR C2

Definitions

Advertising that is intended to shock the viewer.

uncountable

Examples

“Because what they know⟳ — what they learned at the feet of the master — is that, in the narrowest sense⟳, shockvertising works. It works (a) by provoking widespread outrage, inevitably reported in the press⟳, creating a level of buzz […]”
“So-called shockvertising, in the form⟳ of ads that are deliberately provocative to draw⟳ attention to themselves, is becoming increasingly popular.”

CEFR level

C2
Mastery
This word is part of the CEFR C2 vocabulary — mastery level.
See all C2 English words →

See also

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