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Meaning of rebrand | Babel Free

Verb CEFR B1
/ɹiːˈbɹænd/

Definitions

To change the brand name, logo, or image of a product or company.

Examples

“Acme Co. is trying to rebrand their line of toasters under the Bewidget name.”
“Many have spoken about the need for a rebranding of America. Rebrand, restart, reboot.”
“The latter issue dramatizes the long shadow Brexit is casting on Mr. Johnson’s effort to rebrand Britain as a vital player on the global stage.”
“Gaining a new headcode, it is then rebranded as the 2103 Carmarthen-Fishguard Harbour - a place I'd never visited by rail.”

CEFR level

B1
Intermediate
This word is part of the CEFR B1 vocabulary — intermediate level.

See also

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