Meaning of MrBeastification | Babel Free

Definitions

On the video-sharing website YouTube, the trend of videos having increasingly shorter runtimes, larger budgets, faster pacing, louder audio and attention-grabbing editing styles and oversaturated thumbnails for greater viewer retention, especially through replicating the ideas and format of American YouTuber MrBeast.

Internet, neologism, uncountable

Examples

“I think they still make cool videos tho, mrbeastification hasn't taken over completely”

“YouTube is knee-deep in "MrBeastification."”

“But I think specifically with MrBeastification, it was really the first time where a thumbnail style and a format became oversaturated on the platform.”

“dream dropping his 45 minute vlog during the peak mrbeastification of youtube”

“I don’t support the mrbeastification of any YouTubers videos. Videos that are around 20-30 minutes will always be better than these short videos people are pumping out now”

“the mrbeastification of karl jacobs has started”

“Due to this MrBeastification of content, there’s this very heavy desire for people to really get caught up in the stats.”

CEFR level