Meaning of miss the mark | Babel Free

Definitions

1. Of a projectile, to fail to hit the target.
   literally
2. To fail to achieve the intended result.
   figuratively

Examples

“The party's manifesto missed the mark and failed to attract people's attention.”

“In a statement provided to Ad Age, Tor Myhren, Apple’s vice president of marketing, said the company “missed the mark.””

CEFR level