first-run

Definitions

1. made available for public screening for the first time
   not-comparable
2. screening first-run films
   not-comparable
3. broadcast or streamed for the first time on any broadcast or streaming service (including films that are previously released theatrically)
   not-comparable

Examples

“How long a movie stayed in the First Run⟳ theaters depended entirely on how big a hit it was. [...] If a movie was not a hit, it most often left the first run⟳ theater after two weeks and disappeared seemingly forever.”

“[...] Netflix swooped in to take⟳ first-run rights to season two mere weeks before the streaming giant had any idea how the series would perform⟳ on its platform.”

CEFR level