bumf

Definitions

1. Useless papers; now especially official documents, standardized forms, sales and marketing print material, etc.
   derogatory, uncountable
2. Toilet paper.
   British, Ireland, obsolete, uncountable

Equivalents

Examples

“And as for the limited warnings on documents and signs – we are so used to reading this bumf we fail⟳ to realise⟳ when they mean⟳ business.”

“In America alone, people spent $170 billion on “direct⟳ marketing”—junk mail of both the physical and electronic varieties—last⟳ year. Yet of those who received unsolicited adverts through the post⟳, only 3% bought anything as a result⟳. If the bumf arrived electronically, the take-up rate was 0.1%. And for online adverts the “conversion” into sales was a minuscule 0.01%.”

“I say⟳ all this as someone who wishes the right had won one or two more of its battles. It would be just grand to visit⟳ a museum without having to fend off tendentious bumf about “power structures”.”

CEFR level