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Meaning of bluewash | Babel Free

Verb CEFR B2

Definitions

  1. To use a blue paint or glaze.
    transitive
  2. To tout a business or organization's commitment to social responsibility, and to use this perception for public relations and economic gain; to present a humanitarian front in this manner.
    transitive

Examples

“Corporations ...bluewash by suggesting ethical leadership and affiliating with the United Nations.”

CEFR level

B2
Upper Intermediate
This word is part of the CEFR B2 vocabulary — upper intermediate level.
See all B2 English words →

See also

bluewashed bluewashes bluewashing bluff bluff out bluffed

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