surreptitious advertising

Definitions

The representation in words or pictures of goods, services, the name, the trade mark or the activities of a producer of goods or a provider of services in media products when such representation is intended by the publisher to serve advertising and might mislead the public as to its nature.

collective, uncountable

Equivalents

Examples

“I have⟳ not the slightest objection to any temper Mr. Allenmay show⟳, but when he attributes a motive, and more than hints that I am abusing these columns by surreptitious advertising, I disdain to do further battle with him.”

“Once this lottery owned a State, and openly offered it a princely revenue of millions for a renewal of the law which gave it a respectable habitation and a convenient foothold from which it might lure its victims month by month. Now it is an outlaw, and seeks its prey by surreptitious advertising on the play-bills of theatres.”

CEFR level