Meaning of stealth wealth | Babel Free

Definitions

Monetary wealth that its owner keeps secret or discreet, rather than flaunting it; quiet luxury; as a fashion style, preferring neutral colors, no visible logos, and subtle finishes.

informal, uncountable

Examples

“So-called “quiet luxury” — understated but ultra-luxurious clothes favoured by the super-rich — is back in vogue, with an emphasis on stealth-wealth brands such as The Row, Loro Piana, Max Mara and Hermès.”

“The most chilling expressions of stealth wealth for me tend to go hand in hand with simple facts about the fortunes that purchased them, like the £570 suede slippers worn on the school run by Akshata Murty (one of the wealthiest women in Britain and Rishi Sunak’s wife).”

“The people truly fascinated with stealth wealth are those far outside it. The terms stealth wealth and quiet luxury have been bouncing around the internet for several years, but they’ve gained the most traction lately on TikTok, where an audience disproportionately full of teens and 20-somethings dissects these looks and devours the lessons they seemingly teach.”

“Quick word on the Sánchez aesthetic: you might have heard of trends such as stealth wealth, quiet luxury, whatever. Forget about those. Lauren wants to look really rich and really sexy and like she’s having a really good time, all of the time.”

CEFR level