Meaning of Pepsi paradox | Babel Free
Definitions
The statistical and psychological observation that a person is prone to prefer Coca-Cola over Pepsi when they have labels, but prone to prefer Pepsi over Coca-Cola when they are unlabelled.
rare
CEFR level
B2
Upper Intermediate
This word is part of the CEFR B2 vocabulary — upper intermediate level.
This word is part of the CEFR B2 vocabulary — upper intermediate level.