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Meaning of institutional advertising | Babel Free

Noun CEFR B2

Definitions

Advertising that promotes a company rather than the specific products or services it offers.

uncountable

Examples

“One might well think⟳ from reading and seeing and hearing some of the institutional advertising of some stores that these stores were fulfilling some inspired mission, instead of reflecting the growth of a town or mirroring the spirit of a community […]”

CEFR level

B2
Upper Intermediate
This word is part of the CEFR B2 vocabulary — upper intermediate level.
See all B2 English words →

See also

institutional framework institutional memory institutional racism institutional syndrome institutionalisation institutionalism

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