Meaning of go negative | Babel Free

Definitions

To focus on attacking political opponents rather than promoting oneself.

US

Examples

“After losing several primaries and facing a campaign debt of $250,000, his associates persuaded him to go negative.”

“All four of the principle candidates in the 2008 presidential election “went negative” in their acceptance addresses.”

“The goal of this chapter is to situate our work in the broader literature on negative campaigning, as well as to address a key question: why do candidates have to go negative?”

“We also found that gubernatorial candidates went negative on Twitter.”

CEFR level