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Meaning of direct marketing | Babel Free

Noun CEFR B2

Definitions

Marketing that reaches potential buyers by communications directly addressed to the consumer or customer.

uncountable

Equivalents

Suomi suoramarkkinointi

Examples

“In America alone, people spent $170 billion on “direct marketing”—junk mail of both the physical and electronic varieties—last year. Yet of those who received unsolicited adverts through the post, only 3% bought anything as a result.”

CEFR level

B2

Upper Intermediate
This word is part of the CEFR B2 vocabulary — upper intermediate level.

See also

direct maternal death direct message direct object direct orange direct primary direct product